Daily Tar Heel
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Hello again, OrangePolitics!
If you've been around OP for awhile, you probably know me. I'm a long-time reader/occaisional poster. Now I've been chosen to be the next editor-in-chief of The Daily Tar Heel. We need you to help the DTH improve.
One of my main goals next year is to make the DTH the resource that you, the residents of Chapel Hill, Carrboro and Orange County, want and need. With the pullbacks at other local media outlets, I want to help fill the gap by becoming the most thorough, expansive, relevant and accessible news source in the region. I want the DTH to provide more perspective on the issues and thoroughly understand the historical context and significance of events.
The state of the local media is a subject of much concern here on OP, and there have been some very interesting shifts in recent weeks. The most exciting change is the announcement by the Carrboro Citizen that they will be expanding to cover Chapel Hill and increasing circulation by 20%. (See this OP post by CC editor Kirk Ross last fall soliciting our feedback on the expansion.) They have hired Margot Carmichael Lester who is an experienced reporter and a local native. It is really gratifying to see this locally-owned paper succeed. I think it's good for the entire community.
On the other end of the spectrum, the Kentucky-based Paxton Media Group, which bought the Herald-Sun several years ago, is continuing the downward spiral of that paper. Recently, they yanked Chapel Hill Herald editor Neil Offen and swapped him out with Durham metro editor Dan Way.
Fiona Morgan at the Indy has written a scathing analysis of the Durham Herald-Sun situation. As they also publish the Chapel Hill Herald, her conclusions
don't bode well for local media coverage in the future. It's also
really sad to read that Ginny Hoyle will depart. Given the reported
cutbacks at the N&O, it sure looks like this could be a great opportunity for the Daily Tar Heel to have an even more significant impact in this market.
The Herald-Sun's circulation has declined by 38 percent and its staff by more than half since the Paducah, Ky.-based Paxton Media Group bought the newspaper. Paxton, a private company, owns 32 newspapers, including seven in North Carolina, and one television station. But as chains go, it's a small-time operation. Most of its papers are in small Southeastern and Midwestern towns where there is no competing publication. The Herald-Sun continues to be its biggest newspaper.
But that paper is shrinking in every conceivable way.
- Indyweek.com: The Herald-Sun's nosedive, August 6, 2008
The Daily Tarheel reports that the Downtown Partnership has picked a logo and slogan, and they are not impressed.
The Chapel Hill Downtown Partnership made a great leap forward in bringing more shoppers to Franklin Street, as it picked a slogan and a logo.
Unfortunately, it picked a fairly lame design that should be reconsidered.
The logo is a triangle that features a lamppost similar to those found on Franklin Street; the Old Well, representing the University; and awnings to stand for all the shops and restaurants downtown.
And the slogan that shall grace this icon of Chapel Hill commerce: "Sophisticated travel destination."
- Lame-o logo - Opinion, 5/25/06
It does sound pretty weak. Does anyone know where we can see the logo?
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